What a Recession Could Mean for the Housing Market: Key Insights for Buyers and SellersRecession talk is all over the news, and the odds of a recession are rising this year. And that leaves people

Certified Residential Specialist Texas & New Mexico
23+ Years Real Estate Experience Working for You
Alberto Serrano – Full-Time Real Estate Agent with Over 23 Years of ExperienceAs an El Paso TX Full-Time Real Estate Agent with over 23 years of experience, I have successfully guided countless buyers and sellers through the complexities of the real estate market. My deep commitment to the industry ensures I’m always available to mee...
Read MoreGet an insider look at these hot luxury listings within the MLS. Ask your agent about current showings!
Learn MoreListing your home doesn't have to be stressful or overwhelming! You can count on great service with years of experience through each transaction. Contact me today to determine the next steps in fulfilling this rewarding experience.
Founded in 2007, Home Pros Real Estate Group (HPRE) has rapidly grown to become West Texas & Southern New Mexico's premier real estate brokerage. As the largest & most productive brokerage in the Region, we pride ourselves on delivering exceptional service and result...
Read MoreAlberto made sure we understood the process of purchasing a home in El Paso. As out of towners, we really appreciated the responsiveness to our questions and how helpful Alberto was in working with our extended family to view the home from afar. We would recommend Alberto to anyone looking to purchase a home in the El Paso area!
Stacy CarrascoIt was so easy to work with Alberto and he takes care of everything very clearly . It was a hassle free experience for us . Alberto helped us with the purchase of our home when we moved to El Paso. Now, several years later, he helped us once again with selling our home for top dollar.
Swarna LathaAlberto Serrano recently helped us sell our house in El Paso, Texas. His professionalism and knowledge is unmatched. Over the years, we have bought and sold several properties and we could not have picked a better Real Estate Agent to guide us through the recent sale of our property. Mr. Alberto Serrano is a true professional and we highly recom...
Read Full TestimonialJoe ChavarriaI came to know about Alberto from my friend and I was immediately impressed with how good of a job he did with my friends listing so I asked him to list my house. From the beginning I found him to be an utmost professional. His knowledge of the market , negotiating skills and know how of the transaction is second to none. You can reach him at an...
Read Full TestimonialBharat Ved PrakashUn agradecimiento muy grande Al Sr Alberto Serrano por su apoyo total en la compra de una casa en el paso TX, todo un profesional en el área persona muy transparente y con mucho profesionalismo superó nuestras espectativas. Abril Smart y Abundio Lechuga.
Abundio LechugaAlberto made sure we understood the process of purchasing a home in El Paso. As out of towners, we really appreciated the responsiveness to our questions and how helpful Alberto was in working with our extended family to view the home from afar. We would recommend Alberto to anyone looking to purchase a home in the El Paso area!
Stacy CarrascoIt was so easy to work with Alberto and he takes care of everything very clearly . It was a hassle free experience for us . Alberto helped us with the purchase of our home when we moved to El Paso. Now, several years later, he helped us once again with selling our home for top dollar.
Swarna LathaAlberto Serrano recently helped us sell our house in El Paso, Texas. His professionalism and knowledge is unmatched. Over the years, we have bought and sold several properties and we could not have picked a better Real Estate Agent to guide us through the recent sale of our property. Mr. Alberto Serrano is a true professional and we highly recom...
Read Full TestimonialJoe ChavarriaI came to know about Alberto from my friend and I was immediately impressed with how good of a job he did with my friends listing so I asked him to list my house. From the beginning I found him to be an utmost professional. His knowledge of the market , negotiating skills and know how of the transaction is second to none. You can reach him at an...
Read Full TestimonialBharat Ved PrakashUn agradecimiento muy grande Al Sr Alberto Serrano por su apoyo total en la compra de una casa en el paso TX, todo un profesional en el área persona muy transparente y con mucho profesionalismo superó nuestras espectativas. Abril Smart y Abundio Lechuga.
Abundio LechugaAlberto made sure we understood the process of purchasing a home in El Paso. As out of towners, we really appreciated the responsiveness to our questions and how helpful Alberto was in working with our extended family to view the home from afar. We would recommend Alberto to anyone looking to purchase a home in the El Paso area!
Stacy Carrasco- Bharat Ved Prakash
- Abundio Lechuga
- Stacy Carrasco
- Swarna Latha
- Joe Chavarria
Alberto Serrano – Full-Time Real Estate Agent with Over 23 Years of Experience
As an El Paso TX Full-Time Real Estate Agent with over 23 years of experience, I have successfully guided countless buyers and sellers through the complexities of the real estate market. My deep commitment to the industry ensures I’m always available to meet my clients’ needs, whether you’re looking for your first home or selling a cherished property. With two decades of hands-on experience, I’ve mastered the art of negotiation, market analysis, and deal closing to make your real estate journey smooth and successful. I specialize in helping families in El Paso TX, Santa Teresa NM, and Las Cruces, NM.
Digital Marketing Expertise & Local Knowledge
In today’s competitive real estate market, having a strong digital presence is crucial. I leverage cutting-edge digital marketing strategies to ensure maximum visibility for your property, including SEO, social media, and online advertising. My extensive knowledge of local markets in El Paso, TX, Santa Teresa, NM, Sunland Park, NM, and Las Cruces, NM gives me a unique advantage in understanding regional trends and property values. Whether you're buying or selling, I’ll ensure your property gets the attention it deserves and help you find the perfect home that meets your needs.
Client-Centric Approach – Your Needs Come First
I believe that every real estate transaction should be centered around the client. My approach is deeply rooted in listening to and understanding your goals. Whether you’re a homebuyer searching for the perfect property or a seller looking to get the most value, my priority is ensuring that your experience is seamless, stress-free, and rewarding. With personalized service and open communication, I’m dedicated to achieving the best outcome for you.
My top priorities are market knowledge, negotiation skills, and excellent communication. I am committed to delivering tailored solutions and ensuring a seamless experience for buyers and sellers alike. I am here to guide you every step of the way, making your real estate journey a success.
Let's connect! I'm eager to share my wealth of experience and passion for real estate with you. Contact me today for all your El Paso TX Real Estate Needs, and let's achieve your real estate goals together.
Certified Residential Specialist, CRS
Graduate REALTOR® Institute
e-PRO Certification
Luxury Homes Certification
Homes Pros Real Estate Group
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